You didn’t become a photographer to do math, so you cross your fingers, and send the quote.
WinBid replaces the finger crossing with actual math, factoring in everything from your overhead and profit goals to your experience level and usage so you stop guessing and start charging what you're actually worth.
WinBid does the math for you, so every number you put in front of a client is one you can stand behind with total confidence.
Your day rate is not a guess.
It's a science.
Average increase in won bids after 90 days
Average time to create a professional proposal
Average increase in annual revenue reported
Average increase in annual revenue reported
We believe
Creatives deserve to be compensated fairly for their time and talent.
Our story
Our Founder Greer Rivera was sick of undercharging, feeling limited by client's budgets and knew there had to be a better way. That's when she created WinBid, WinBid gives you the confidence to charge what you're worth.
Member Features
Every tool you need to price, budget & propose
Input your overhead, profit targets, and market. WinBid calculates your ideal day rate, half-day rate, and per-image rates — automatically.
Smart Rate Calculator
01.
Track crew, equipment, locations, travel, and licensing fees. See your real margin before you quote, not after the shoot is over.
Project Budgeting
02.
Turn your budget into a client-ready PDF proposal in under 5 minutes. Branded, professional, and ready to sign.
Proposal Generator
03.
Never under-price usage again. Calculate licensing fees by media type, territory, duration, and exclusivity with industry-standard formulas..
Usage License Pricing
04.
Track which quote ranges win jobs. WinBid learns your patterns and alerts you when you're pricing outside your sweet spot.
Win Rate Analytics
05.
Keep all your quotes, proposals, and client history in one place. Follow up in a click, and never lose a job to a slow reply.
Client Management
06.
WinBid is for you if:
- You've ever wondered what to charge.
- You're constantly comparing your rates to others.
- You're tired of not being compensated fairly.
- You want to feel confident in your rates.
- You've ever lost a job from charging too little.
- You're sick of spending forever on proposals.
Trusted by photographers who finally know their worth.
What WinBid users are saying
★★★★★
"I was under-pricing my usage rights by thousands. WinBid's license calculator alone paid for itself in the first month."
Jessica Morales
COMMERCIAL PHOTOGRAPHER · NYC
Sam Kellner
★★★★★
"My clients think I hired a production company. I send better-looking quotes than studios twice my size."
FREELANCE PHOTOGRAPHER · LA
★★★★★
"Won a $45k campaign that I would have underquoted by $12k before WinBid. The analytics alone changed everything."
Anika Lee
STUDIO OWNER · CHICAGO
WinBid shows you exactly what your work is worth, and the first job you price accurately more than covers the cost of the tool that got you there.
A professionally built proposal doesn't just look better, it gets accepted at higher rates. When clients receive a detailed, itemized, branded quote that breaks down your day rate, crew costs, and usage licensing with confidence, they stop negotiating and start signing.
That's WinBid paying for itself and then some.
The bidding tool that pays for itself on the first shoot.
14 days free. No credit card. No commitment. Just better quotes starting today.
- Rate calculator (unlimited)
- 1 proposal per month
- Basic budget builder
- PDF export
- Everything in Starter
- Unlimited proposals
- Usage license calculator
- Win rate analytics
- 5 brand templates
- Client portal & e-signatures
- Everything in Pro
- Up to 3 team members
- Shared client database
- Custom contract builder
- Priority support API access
includes:
includes:
includes:
Studio
Starter
Pro
most popular
For photographers getting serious about their business.
For working photographers who win bigger jobs.
For studios managing multiple clients and projects.
Start free. Upgrade when you're ready to go full-time. No hidden fees, no per-proposal charges.
Choose the path that fits how you like to learn and get support. Apply first for curated placement, or pick a public plan to jump in today.
Simple, honest pricing
Create your account.